ABOUT MY WORK
I started in digital, working with brands both big and small to create and craft campaigns from banners to social to full website rebuilds.
Digital became more than just a platform though - it became the new way people digest and engage with content. With the latest technologies, the work became more about creating 360 campaigns across all mediums - no matter where you were viewing it. From radio to broadcast, apps to mobile sites - small campaigns to complete brand relaunches I've led teams that have worked to seamlessly tie them all together to make a cohesive brand message.
With programmatic media now allowing for even further engagement and specific messaging, I'm currently working on how to optimize the creative message across those platforms to truly bring brands to life in a way that's never been done.
ABOUT ME
My real name is Melis, which for some reason, no one believes the first time I tell them.
Because I started in digital, I'm 1 of 12 people who don't think banners are the worst. I do, however, think puns are.
After spending the last 8 years working in Chicago I moved to San Diego. It's nice to remember what sun feels like.